“China inside”: How Chinese EV Tech converts global automatic design

When Audi managed to see ZeECT 001 for the first time in 2021, an electric vehicle with a long tribe with European aesthetics, it was a wake up for a premium German car brand-if she wanted to get worse with the Chinese, it’s your technology.

“The Zeec 001 then shocked all of them,” said Stefan Poetzl, President of Saic Audi Sales and Marketing. “We had to do something about it.”

To strengthen its EV line -up for Chinese consumers, the Audi Audi E5 Sportback has built in just 18 months using the technology provided by the Chinese partner of SAIC, including batteries, electric power, infotainment software and advanced management systems.

Audi expects to start supplying 33,000 EV customers this month, and its global rivals are now also looking for a Chinese intellectual to quickly introduce new models. Toyota and Volkswagen have common development plans for Chinese models with technology from GAC and XPEng, relevant.

Renault and Ford want to go a step further and develop global models on the Chinese EV platforms, sources said. Renault did not respond to the request of how. Ford refused how.

Such license stores are relatively small but increasing income for Chinese manufacturers EV and so far offer a new Quid-Pro-Quo. Global car manufacturers need Chinese technology to skip developmental obstacles and quickly launch new EV. Meanwhile, Chinese companies desperately need more revenue in the middle of a bruised price war at home and intensifying trade war abroad. “It is a very intelligent solution,” said Will Wang, CEO of the Advisory Company, based in Shanghai, which provides reports on the torn of the best -selling EV models.

“China inside”
This new strategy resembles the “Intel Inside” campaign at the age of 90, where the US Chipmaker Intel used the most modern components to turn computers into premium products.

In this case, Chinese car manufacturers sell EV technology in a box: support for cars with white labels that are prepared for white labels that are for manufacturers with low volumes with small budgets.

Leapmor has a partnership with Stellantis to sell his EV outside China and talks to other brands to licens his technology, said ZHU CEO Jiangming to Reuters.

The use of cash -made Chinese EV chassis and software could save billions of dollars and years of development and help traditional cars catch up with Chinese rivals, the automotive experts say.

Renault was timely adoption and built cheap Dacia Spring EV on the Dongfeng, Chinese platform for sale in Europe since 2021.

Renault went one step further with the new Electrical Twinga in its Shanghai Research Center, while the Chinese company EV Engineering Companies Design provides technical support in the development of the EV platform, according to two family families with this matter.

The launch did not respond to the comment.

Other models “China inside” could soon come. Ford is looking for a Chinese partner who provides EV platform technology, two people said with knowledge of this matter. The CEO of Jim Farley often tested the Chinese EV and refractively appreciated the electric sedan Xiaomi Su7.

Volkswagen has expanded the plans for the development of Chinese models of all types of fuel -based platforms together with XPEng using later electronics and software layout designs.

Analysts claim that older car cars usually try to develop Agile EV systems that can be quickly updated, thanks to complicated organizational structures.

Therefore, Volkswagen wants to find out whether EV XPEng technology can follow their own Volkswagen, said Yale Zhang, CEO Consulcy Autorsight based in Shanghai. If it works in China, Volkswagen could apply the strategy globally, Zhang added.

In Volkswagen -the contract of China told Reuters that cooperation with Xpeng had been focused on China.

XPENG’S He Xiaopng said both car makers want to expand their partnership outside China. This would increase the return of XPEng without building overseas races, said Autodatas’ Wang.

Analyst Oliver Wyman Marco Santino said that traditional car cars can use the “firepower” of Fierce Chines EV competition to jump before the development curve.

“In a shorter time you will get much more quality resistant product,” Santino said.

More selection?
Chinese manufacturers EV, inspired by Tesla, have developed modular platforms that reduce costs and speed up the development and lower obstacles. “They are fast pupils from Tesla,” said Forest TU, a train manager in Catl, China, founded the consulting company Mapleview Technology.

This advantage is now large enough to maintain “licensing and licensing services” because Chinese manufacturers EVe widens Oveseas, you said.

Catl accepted this approach with Ford and licensed its battery plant technology.

The export of Chinese technology could help less industrial countries build their own “national brand EV”, he said here.

A NIO strategic investor based in Abu Dhabi has developed his premium EV model using the chassis and software of the Chinese manufacturer EV.

Cyvn Bough British Sports Car Maker McLaren in April and now plans to sell its EV using McLaren, according to two sources that are familiar with this matter. However, future models will include much more McLaren “DNA” and less Chinese technology, one source said.

Nio refused how. Cyvn did not respond to the request of how.

Meanwhile, Catl’s new chassis will allow consumers to “decide what EV looks like, rather than having huge automakers to sell,” said Hu Guoliang, Hu Guoliang.

Catl said that in the next three years after signing with several domestic car manufacturers, the chassis production will increase the chassis production. Her chassis of the subsoil was debated in Europe this week at the IAA Mobility Show in Munich.

The key question, however, remains the benefits of Chinese EV technology, but remains in the long term.

Form Aston Martin Martin, CEO Andy Palmer, said that while there were savings in research and development, car manufacturers should avoid excessive relying on third -party technology. “In the long run you are screwed because you are just a retailer,” Palmer said.

Oliver Wyman’s Santino said that the great risk of traditional cars is that the use of someone else’s technology means that “your ability to distinguish your brand is really limited”. By mixing in their own technology, automobile workers can “reduce risk”, Santino added.